Privacy Policy

  1. introduction

Thank you for visiting our website The protection of your personal data is important to us. This privacy policy explains what information we collect during your visit to our website and how it is used. Your data will be processed in accordance with the statutory data protection regulations.

  1. responsible for data processing

Rustler Group GmbH

Mariahilfer Street 196

1150 Vienna



Telephone: +43 (1) 904 2000-0

  1. collection and processing of data

3.1 General use of the website

Every time the content of our website is accessed, our visitors’ internet browsers automatically send data and information to our server. The data collected includes the IP address of the end device used, the date and time of access, the pages visited on our website and technical information about the browser and operating system. This data is analyzed exclusively to ensure trouble-free operation of the website and to improve our offering.

3.2 Use of cookies

Our website uses cookies to improve user-friendliness and to enable certain functions. Cookies are small text files that are stored on your end device. Some cookies are deleted at the end of the browser session (so-called session cookies), while others remain on your device and enable us or our partner companies to recognize your browser on your next visit (persistent cookies).

3.3 Google Tag Manager (Consent Mode v2)

Our website uses Google Tag Manager, a solution with which website tags can be managed via an interface. The Google Tag Manager itself (which implements the tag implementation system) does not process any personal user data. However, the Tag Manager can cause other tags to be triggered, which in turn may collect data under certain circumstances. In the Consent Mode v2 version, Google Tag Manager allows finer control over how tags respond to user consent. This means that we can ensure that certain tags are only triggered when users have given their explicit consent to data collection.

Using Google Tag Manager makes it easier for us to make our website more efficient and user-friendly, for example by allowing us to manage tracking codes and associated codes via a central platform. Google Tag Manager is used to measure and improve the performance of our website and to provide you with a better user experience.

3.4 Google Analytics

Our website uses Google Analytics, a web analysis service provided by Google LLC. Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyze how users use the site. The information generated by the cookie about your use of this website (including your IP address, which is anonymized before transmission using the _anonymizeIp() method so that it can no longer be assigned to a connection) is transmitted to a Google server in the USA and stored there.

Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf.

In particular, Google Analytics allows us to analyze user behavior on our website in order to understand user flows and further optimize our website according to the interests of our users. The use of Google Analytics ultimately helps us to improve the quality of our website and its content. We only use Google Analytics with IP anonymization activated in order to protect the privacy of our users.

In both cases, we explicitly inform users about the use of these technologies on our website and about the options for controlling or preventing the use of cookies and data processing by these services. Users have the option to object to the use of cookies by selecting the appropriate settings in their browser or to prevent Google from collecting the data generated by the cookie and relating to their use of the website and from processing this data by Google by downloading and installing the browser plug-in available at the following link:

3.5 Google Ads conversion tracking

We use the online advertising program “Google Ads” and, as part of Google Ads, both conversion tracking and remarketing. With conversion tracking, we place a cookie on your computer if you have reached our website via a Google ad. These cookies lose their validity after 30 days and are not used for personal identification. The information collected helps us to understand how effective our advertisements are and whether visitors take certain actions on our website.

As part of remarketing campaigns, these cookies also allow us to target previous visitors to our website with targeted advertisements when they visit other websites in the Google Display Network or use certain search terms in Google. This means that we can serve ads based on your previous browsing behavior on our website in order to present you with ads that are specifically tailored to your interests. To provide these services, the necessary data is transferred to servers in the USA.

3.6 Facebook Pixel

By using the Facebook pixel on our website, we can track the behavior of users after they have been redirected to our website by clicking on a Facebook ad. This technology not only helps us to measure the effectiveness of Facebook ads and understand how users interact with our website, but also enables us to carry out remarketing campaigns.

With the help of the Facebook pixel, we are able to target visitors to our website with personalized advertising on Facebook and the Facebook advertising network. This means that we can place advertisements on Facebook that are based on your previous interactions with our website. In this way, we can present you with offers and content that are particularly relevant to you.

In both cases, we rely on transparent information practices to ensure that you as a user are fully informed about the use of these technologies and your rights with regard to data protection and privacy. We sincerely emphasize our commitment to your data protection rights and ensure that you have control over your data and its use.

You can find out how Facebook Pixel is used for advertising campaigns at

You can change your settings for advertisements on Facebook at, provided you are logged into Facebook. You can manage your preferences for usage-based online advertising at You can deactivate or activate many providers at once or make the settings for individual providers.

You can find more information about Facebook’s data policy at

To deactivate Facebook Pixel on our website, please click on the button at the bottom of this page labeled “Change cookie preferences”. Please note that deleting your cookies, using your browser’s incognito or private mode or using a different browser will result in the data being collected again.

3.7 Order forms

If you place an order using one of our order forms, your data will be transmitted to us via a secure connection.

This data includes the number of products ordered, your first and last name, the billing address, your e-mail address and, if applicable, the company name.

We use your order data exclusively for billing purposes and for the dispatch of your order.

3.8 TLS encryption with the HTTPS protocol

We use the Hyper-Text-Transfer-Protocol-Secure, i.e. HTTPS, to transmit data securely on the Internet (in accordance with the principle of Privacy by Design of Article 25 (1) GDPR). By using HTTPS, a widely used encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data. You can recognize the use of this data transmission security by the small lock symbol at the top left of the browser and the use of the https scheme (instead of http) as part of our Internet address. It is not possible to access our website via http, i.e. without encryption, in order to prevent users from unintentionally transmitting data without encryption.

  1. your rights as a data subject

You have the right to information about the personal data stored about you, to rectification of incorrect data, to erasure of your data, to restriction of processing as well as a right to object to processing and a right to data portability in accordance with the provisions of the GDPR.

To exercise your rights or if you have any questions about data protection, please contact our data protection officer at [contact information of the data protection officer].

  1. reservation of right to make changes

We reserve the right to amend this privacy policy at any time with effect for the future. The current version is always available on our website. Please inform yourself regularly about the applicable data protection regulations.

  1. right to lodge a complaint with the data protection authority

If you believe that the processing of your personal data does not comply with data protection laws or that your data protection rights have been violated in any other way, you have the right to lodge a complaint with the data protection authority.

The competent authority in Austria is

Austrian Data Protection Authority

Barichgasse 40-42

1030 Vienna

Telephone: +43 1 52 152-0


We encourage you to contact us first if you have any questions or concerns regarding the processing of your personal data so that we have the opportunity to resolve any issues directly. However, you have the right to lodge a complaint with the data protection authority at any time.

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